When you think of high-quality, custom prints, one technology that stands out is digital offset printing. Today, we’ll explore this technology, specifically as used in the HP Indigo, in layman terms.
Digital offset printing is a modern spin-off of traditional offset printing. The traditional method involves transferring (or “offsetting”) an image from a plate to a rubber blanket, and then onto the printing surface. Digital offset printing, however, eliminates the need for a physical plate.
So, how does the HP Indigo, a superstar in this field, work? Let’s break it down.
At the heart of the HP Indigo is a technology called “electroink.” This is a unique liquid ink that combines the best of traditional inks and digital technology.
The magic begins with the creation of a digital image, which is electronically charged. This charged image attracts the electroink particles. These particles are then transferred onto a blanket, just like in traditional offset printing.
Next, the image from the blanket is transferred onto the paper. The result? A high-quality, sharp image that can be customized for each print. This flexibility is what makes HP Indigo stand out, allowing for personalized print jobs like wedding invitations, photo books, or even unique marketing materials.
Another advantage of this technology is its color vibrancy. HP Indigo can handle a wide color gamut, offering prints as lively as your creativity.
In essence, digital offset printing, especially as used in the HP Indigo, offers the precision and quality of traditional offset printing, combined with the versatility and speed of digital printing. It’s like having the best of both worlds. So the next time you marvel at a high-quality custom print, remember the technology that made it possible!